According to Goldstein Research, India beer market is expected to reach USD 23.5 billion by 2024, growing at compounded annual growth rate of 10.9% over the forecast period 2016-2024. As beer is regarded a social drink and the high population of urban youth, there is huge drinking population which is propelling the growth of beer market in India. Moreover the fast rate of urbanization is an added growth factor to the market owing to the fact that beer is comparatively expensive and the beer preferring population majorly resides in urban cities. India beer market segmentation has been carried out on the basis of product type, packaging type, distribution channel and geography. Based on product type, non-craft beer is most preferred in India and thus it acquires largest market share. But the increasing trend of craft beer in India tends to dominate the market share over the forecast period. India beer market is majorly driven by the South India in terms of both production and consump...